Know where you've been. See where you're headed.
Senior-level Google, Meta, and Microsoft ads for small businesses. Every campaign mapped, every result tracked, and one clear line to your next step. One guide who answers your email, with no long contracts.
- Month-to-month terms
- You own your ad accounts
- Reports in plain English
Solid line is where you have been. Dotted line is where you are headed. Example account with illustrative numbers.
Two ways small businesses get lost with ads
Going it alone
- Paying for clicks that never turn into calls
- Conversion tracking that was never set up right
- Hours spent in a dashboard that was not built for owners
Hiring a big agency
- Retainers sized for much larger budgets
- Your account handled by whoever is newest
- Contracts that outlast the results
A clear map from first call to steady results
Free review
Send your account access or your goals. You get a written summary of what is working, what is wasting money, and what to fix first.
Build and launch
Tracking, campaigns, and landing page fixes get set up properly. You approve everything before it goes live.
Weekly optimization
Search terms, bids, and ad tests get attention every week. A clear report and a call each month, so you always know where you stand.
Paid media first. Everything that helps it work.
Google Ads
Search, Performance Max, Shopping, and local service campaigns.
Meta Ads
Facebook and Instagram prospecting, retargeting, and lead forms.
Microsoft and YouTube
Lower-cost clicks on Bing, plus video campaigns that stay on budget.
Landing pages
WordPress and Elementor pages built to convert, with tracking in place.
SEO basics
On-page fixes, local listings, and content briefs that support paid traffic.
Social and content
Ad creative, posts, and blog content written for your customers.
Flat fees you can plan around
You pay Google and Meta directly for ad spend. Fees below are for management only.
| Package | Ad spend | Monthly fee | Includes |
|---|---|---|---|
| Trailhead | Up to $2,000 | $600 | One platform, tracking setup, weekly optimization, monthly report |
| Ridgeline | $2,000 to $7,500 | $1,000 or 15% of spend | Two platforms, ongoing testing, search term audits, monthly call |
| Summit | $7,500 to $20,000 | $1,800 or 12% of spend | Three platforms, creative strategy, CRO testing, bi-weekly calls |
| Trail Map | Already running | $350 to $750 once | Written findings, fix list, 30-minute walkthrough |
Trail Map is a one-time audit of an account you already run. Month-to-month with 30 days notice. A one-time setup fee applies to new accounts.
Hi, I'm Justin. I'll walk it with you.
I've managed paid media for a wide range of businesses across Google, Meta, Microsoft, and YouTube, and I build the landing pages and tracking that make ads pay off.
I started this studio for owners who want real expertise without an agency-sized retainer. You work with me directly, and you always own your accounts.
Start at the trailhead. Tell me what you're spending.
I'll tell you what's working and what isn't. Replies within one business day.